Freddie Dorn, Owner

FREDDIE DORN
Owner & Executive Producer/Director

Freddie Dorn
Executive Producer/Director

Freddie Dorn is the creative force behind Picture This Video, Ltd. Freddie began his career in network and cable television as a producer/director.  After years traveling the world for ABC News, covering news and live events, he took his expertise to cable, developing programs for FOOD Network, CNN, WBIS+, Fox News, and others.  Then Freddie has taken his creative energy to the agency world, spending 3 years as Director of Video Production at Burson Marsteller.  Now in the corporate sector, Freddie and his PTV team produce and direct corporate communications for companies such as IKEA, Johnson & Johnson, Janssen Pharmaceuticals, Memorial Sloan Kettering Cancer Center, Women’s Forum of NY, Common Ground Committee, the NYPD, the United Nations and other non-profit advocacy groups.

Freddie has built a team of award winning, talented and nimble digital photographers, animators, graphic designers, editors and writers.  At PTV we love what we do and strive to produce creative, informative and inspirational digital content to enhance your communication goals.

Thank you for your help.  Please accept my sincere thank you for all you did to make this morning such a big success.  The execution of a perfect event is only due to your participation for which I am very grateful, and I thank you!  You are all great to work with.

— Rita Crotty, Executive Director, Women’s Forum Inc.

You know those moments of crystal clarity, when you can visualize how to make an idea come alive? Yeah, I don’t either.

Lucky for me, I know Freddie Dorn. From the time I met him more than 21 years ago - as my first producer at Good Morning America – I knew Freddie had this unique gift to be able to take a jumbled narrative or a discombobulated story (which is to say sometimes my work) and make it come alive with sights and sounds, turning it into a beautiful, blow-your-senses package that leaves an audience truly moved.

Oh he works hard and all that. But that creative spark, that ability to turn an idea into an incredible and powerful video product?  For Freddie it just comes naturally. He makes it happen, and he makes it sing. Lucky for me.

— Bill Ritter, WABC News Anchor

Freddie was my first – and at the risk of angering so many other very good producers – my best producer at Good Morning America. Freddie is so talented, so artful, so editorially insightful. But he was at his best when things fell apart, as they are usually wont to do in the field.

He convinced people who didn’t want to appear on camera, to go on camera. Always, in the end and after seeing the product, to their surprising delight. He made things happen – beautifully – when we didn’t think things would happen at all.

Freddie’s great at crisis management. Which is not to take anything away from his artful sense of production when things are calm. Freddie is a major leaguer. Pure and simple. And heck of a nice guy to boot. My only regret is that I’m not working with him right now.

— Bill Ritter, WABC News Anchor

Picture This Video is an outstanding resource for companies, organizations and individuals who want smart, expertly and efficiently produced videos for professional or personal events. Owner and producer Freddie Dorn combines a wealth of professional experience with personal charm and creative flair. He understands the emotional aspect to the most corporate appeals and delivers beautiful, warm on-point videos that elevate and enhance the events they are a part of. I can recommend Freddie and Picture This without hesitation.

— Carolyn Carter, CEO Grey Group, Europe Middle East & Africa, (ret.)

Freddie is an extremely talented video producer with tons of experience in the news and corporate arenas. He has a keen eye for a good story as well as the knowledge and experience necessary to tell a good story. Add to that, the fact that Freddie is a joy to work with, always dedicated, always affable, always willing to pitch in and do what's necessary to get the job done. Nice combination to have. I was very fortunate to have him as part of my team. I'd hire him again in a heartbeat.”

— Andy Nibley, Chairman and CEO, Marsteller, Burson-Marsteller

During your three years at Marsteller, I have always been impressed with your work. You brought a strong professionalism and quality of work that provided value to our clients and to our firm.

— Patrick Ford, President and Chief Executive Officer, Marsteller, Burson-Marsteller USA

It is always a pleasure to work with Freddie Dorn and Picture This Video.  Freddie has the remarkable ability to connect with his clients and truly understand the vision and concept behind a project.  Most importantly, Freddie is trustworthy - it is always clear that his intentions are to do what’s best for his client.  He take the time to connect and is extremely passionate about each and every project.

— Meghan Wood, M.Ed, MPA, FOCOS development Director

I wanted to thank you and your team for producing such a heartfelt, sincere video profile of Captain Barry Galfano.  Your guidance, creativity and willingness to go the extra distance for the NYPD was greatly appreciated by my whole department.  You fully understood our needs and delivered a video that provided a first hand account of the heroism and tragedy of our first responders to the terror attack of September 11, 2001.  

— Roy T Richter, President, NYPD Captains Endowment Association

Thank you for the wonderful video.  You did a marvelous job.  The video was one more successful element in an altogether spectacular week.

— Charlie Gibson

Freddie is an extremely experienced and capable video producer and production manager. During our years together he created award winning work for many corporate clients. He is talented, thorough and a joy to work with.

—  O.J. Hazard, Managing Director, Burson-Marsteller, a WPP company

Freddie Dorn and the team at Picture This Video helped us take an employee news video concept to a whole new level. Thanks to their creativity and partnership, we developed an award-winning video series that help us inform our global employee base about the good works happening across our decentralized company, while also empowering them to be able to share these stories on their personal social media pages. This was a groundbreaking approach for our business, and we have the Picture This Video team to thank for it!

— Christina Holden, Manager, Corporate Communication | Johnson & Johnson

I worked with Freddie at GMA and also at Channel One (then run by Whittle Communications). He's always been one of the most brilliant, imaginative, collaborative execs/producers/directors I've ever encountered. Droll, too. Anyone who has the chance to bring Freddie aboard will be lucky, indeed.

— Andrew Ames, Executive Producer, Sesame Workshop (worked directly with Freddie at ABCNews/Good Morning America)

I worked with Freddie on a global learning project at Burson-Marsteller. Freddie did an outstanding job leading the video production, and his work has been met with rave reviews at all levels of our company.”

— Michael Glazer, Dean of Burson-Marsteller University, Burson-Marsteller

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